Tracking
First-party, server-side, cookie-free.
One script tag on your domain records visits, UTMs and 30 ad, email and affiliate click IDs. Podcasts, TV, email and affiliates send touchpoints server-side by API.
30 click IDs, plus yours
gclid, fbclid, ttclid, msclkid, li_fat_id, Klaviyo, Mailchimp and affiliate network IDs are read automatically. Add your own parameters in Settings.
70+ sources identified
Search engines, social networks, webmail, podcast apps and AI assistants like ChatGPT and Perplexity are recognized from the referrer.
Hashed identity
Emails are hashed in the browser and again with a server-side secret before matching.
Masked networks
The last block of every IP address is dropped before anything is stored.
Questions
Does it slow my site down?
The snippet loads asynchronously and sends one small request per page view.