Budget planner
Know where the next dollar should go.
Suggestions to move spend from channels returning less than they cost to your best performer, with an estimated revenue gain. You decide; nothing changes in your ad accounts.
Spot losing spend
Channels returning under 1× on attributed revenue are flagged with their spend.
Estimated gain
Each suggestion shows the attributed revenue you might add if each channel’s return held at the new budget.
Model-aware
Suggestions follow the attribution model on screen, so you can check first-touch credit before cutting a channel that starts journeys.
Plain-English insights
The Overview writes up your top channel, revenue swings, low match coverage and more, each with a link to act.
Questions
Does Trakinit change budgets automatically?
No. Suggestions are advisory; budgets stay in your ad platforms.